Alcohol Solutions is being launched by the team behind City of Manchester Distillery and the multi-award winning Three Rivers Gin. Graham Gibson, Director, Alcohol Solutions says: “The Chapman Poole team has significant drinks industry experience and along with its international network, is perfectly placed to help us spread the word of our new drinks innovation centre as a ‘one stop’ solution for artisan producers through to multi-nationals.”
Alcohols Solutions has also hired established Manchester creative agency, Mojofuel, to develop the new brand and digital assets.
58 Gin chose Chapman Poole from a longlist of eight PR agencies to support its NPD launches including the UK’s first premium gin-based hard seltzer, two new sustainably produced gins and an online Make Your Own Gin product aimed at the gifting market.
Chapman Poole generated awareness for 58 Gin during lockdown as it became one of the first distilleries to produce much-needed hand sanitiser instead of gin.
Carmen O’Neal, Managing Director, 58 Gin says: “Chapman Poole have already helped us through a challenging few months and their contacts and knowledge of the drinks industry are perfectly placed to see us through our exciting phase of new product launches.”
Agatha Chapman-Poole, founder, Chapman Poole said: “During lockdown many businesses in the drinks industry have had to diversify to stay afloat, putting more emphasis on the off-trade and ‘at home’ drinking occasions and in some cases pivoting to produce a completely different product.
“It’s both a challenging and exciting time to be working in this sector and we’re really looking forward to supporting both 58 Gin and Alcohol Solutions in their new ventures.”